Law Firm Marketing Attribution: How to Track Signed Cases From Google Ads (CallRail + Clio)
Connect Google Ads clicks to signed criminal defense cases using CallRail, Clio and offline conversions.
Why Is My Google Ads Spend So High but No Cases? 7 Fixes for Criminal Defense Firms
The seven reasons criminal defense firms spend heavily on Google Ads without signing cases, with fixes from a real account.
How a Criminal Defense Firm Cut Cost Per Call 21% by Fixing Its Tracking First
Case study · Criminal defense · Birmingham, Alabama Early snapshot: the first two months, September–October 2025. See the full 11-month results: $496,700 in signed fees from $146,851 in ad spend. Amari Law Firm was getting calls. What nobody could tell you was which ads produced them, or which of them turned into clients. Fixing the […]
Criminal Defense Marketing Not Working? 9 Law Firm Marketing Mistakes (and What Works)
The nine marketing mistakes I see most in criminal defense practices, and what to do instead.