Criminal Defense Marketing Not Working? 9 Law Firm Marketing Mistakes (and What Works)

The nine marketing mistakes I see most in criminal defense practices, and what to do instead.
Law Firm Google Ads Bidding Strategy: Manual vs. Smart Bidding for Criminal Defense

Which Google Ads bidding strategy fits a criminal defense firm, by stage, and why case value matters.
Google Ads for Criminal Defense Attorneys: The 2026 Guide (Costs, Charges, Intake)

Last updated: August 2026 Criminal defense is not personal injury with different keywords. The client pays up front, the phone rings at 9 p.m., and the person searching is frequently not the person you’ll represent. Almost every piece of Google Ads advice written for law firms ignores all three. The short version: criminal defense has […]
How to Choose a Law Firm Google Ads Agency: 12 Questions, Red Flags and Pricing (Criminal Defense)

Twelve questions to ask any Google Ads agency before they spend your defense firm’s money.