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Google Ads Specialist For Lawyers
Your Trusted PPC Partner for Steady, Qualified Cases
Google Ads for lawyers, done right: expert messaging, conversion-focused landing pages, and strategic targeting, so I can maximize your ad spend and you can rest easy knowing new cases are on the way.
Not sure if Google Ads is worth it for your firm? Contact me, I'll shoot you straight.
Henry Bell and Bellringer Marketing have been great to work with. I met Henry as a marketing novice and I asked him for extra attention as I learn the marketing process. He has exceeded my expectations with his level of availability, communication and his support. I own a small law firm and I started seeing the benefits of hiring Henry after just one month.Henry knew exactly what we needed to help our client build his unique campaign. He filled in the knowledge gaps we were missing.Henry did a great job improving/fixing my Google Search ad campaign. I had something set up by a cheap freelancer that was getting bad returns. After setting something up with Henry, my leads improved greatly! Thank you!Response from the owner 12:25 28 Mar 25 I'm glad I could help!I've had more paid ads consultants than I can count. In the end, it was mostly excuses why it wasn't working in return for a lot of money. Henry was referred to me and almost immediately after meeting him, it was clear he knew what he was doing. He's been highly communicative, asks lots of questions about my business to understand what I do, and through some trial and error, my site visits were elevated with quality clientele, conversions went up, and I started see true results. Feel confident when you hire Henry!Response from the owner 17:04 17 Mar 25 Working with you has been amazing. Thanks Robert!Henry has improved our business tremendously. Within just two months we have several leads. He's also very polite and great to work with!Pleased with the work that Henry from Bellringer Marketing has done with our googe ads. Helped us with increase of our metrics with google and increased our numbers. Thank you HenryResponse from the owner 03:29 08 Aug 24 Thanks DanI began working with Henry from Bellringer this past Spring to manage our Google AdWords program. He is doing a great job. I have found him to be reliable, competent and explained the details very clearly. Our most recent results saw an increase in leads from June to July of 43%. Good job Henry.Response from the owner 21:03 31 Jul 24 Appreciate the kind words, Doug.I've enjoyed working with Henry on updating and maintaining our Google account. He is very knowledgeable about the various Google platforms and has a strong desire for customer satisfaction on every project. I like that I don't have to worry about keeping up with the constant changes at Google as he does that for our company. I'd give 4.5 stars if I could.Response from the owner 19:13 21 Nov 23 Thanks Ron, I'm glad to help. Henry has been great! Really knowledgeable and quality work. Definitely recommend!Henry is a solid individual who has taken the lead and helped us create multiple supercharged, high-performing, beyond excellent ROI, AdWords campaigns. He has also got our retargeting campaign going and the results are not just acceptable, they are beyond anything we could have imagined.
Henry has explained everything to us, step by step. Taken the time to explain his reasoning behind each move and this made us confident in the process. There are a lot of people out there that call themselves "AdWords Experts" but Henry is a true professional. Everything is tracked, so we don't have to guess when the phone rings or some submits a form. We see monthly reports and communicate throughout the week/month.
Henry is currently working with us and we hope he continues to work with us as we expand our marketing efforts. Don't make the mistake of going with someone super cheap or super expensive. Henry is fairly priced and will not let you down. This young man is going placesBellringer Marketing went above and beyond in working to take our marketing strategy to the next level specifically in Google's AdWords.Response from the owner 21:12 31 Jan 21 Thanks a lot Matt, working with you is always a blessing.
Henry has explained everything to us, step by step. Taken the time to explain his reasoning behind each move and this made us confident in the process. There are a lot of people out there that call themselves "AdWords Experts" but Henry is a true professional. Everything is tracked, so we don't have to guess when the phone rings or some submits a form. We see monthly reports and communicate throughout the week/month.
Henry is currently working with us and we hope he continues to work with us as we expand our marketing efforts. Don't make the mistake of going with someone super cheap or super expensive. Henry is fairly priced and will not let you down. This young man is going places
You’re Paying For Every Click. Why Settle For:
❌ Endless unqualified calls
❌ Leads that never convert
❌ Agencies who don’t get legal marketing
❌ Landing pages that bounce traffic faster than they convert
Let’s be blunt: if your ads aren’t converting 15-30%, you’re bleeding.
Messaging That Cuts Through Noise. I write ads and landing page copy that speaks directly to your ideal clients, the ones you actually want to sign.
You get data-backed keyword strategies and insider insights into your competitors’ ads, landing pages, and budgets so you can outsmart the competition and convert more clicks into leads.
Know exactly which keywords and ads are driving calls, leads, and sales thanks to a smart setup with GA4, Tag Manager, and CallRail tailored to your business.
Monthly Reports You’ll Actually Use Not fluff. Just the numbers that matter: calls, form fills, cost per case, and what to do next.
Let's Fix It:
You didn’t build a legal empire to burn money on bad leads.
After many years, million-dollar verdicts, and managing a multi-state firm with lots of staff…
You know that every dollar counts.
The problem?
Most PPC campaigns get clicks, but not cases.
Calls flood in, and most are people you can’t even help. That’s wasted time, wasted energy, and wasted cash.
Real Results for Law Firms
Amari Law: $10K in ad spend turned into $40K+ in signed cases, with cost per conversion down 20%.
Personal injury firm: CTR jumped from 2% to 8%, cost per conversion was cut in half, and landing page conversion rose from 5% to 20% within 30 days.
Alabama law firm: 37 calls and 20 form fills in 19 days, with a 4x return on ad spend.
My Onboarding Process
01
Discovery Conversation
I conduct a brief discovery session to gather basic information about your account and objectives.
02
Preliminary Proposal
I provide a high-level proposal based on that discovery, outlining my approach, services, and expected outcomes, along with the need for a detailed audit.
03
Detailed Proposal Post-Audit
I put together a refined proposal after a thorough audit, adjusting scope and pricing based on what I find.
04
Initiation of Work
Once the plan is finalized, I kick off the campaign build to meet your objectives.
05
Ads Go Live
Your ads go live.
06
Monthly Performance Reports
You get regular Google Ads reporting that keeps you informed on the progress and results of your campaigns.
About the owner
With years of experience across various industries, I have the expertise to elevate your PPC campaigns. My focus is on setting up accounts using best practices and helping businesses scale effectively. Let’s work together to achieve your marketing goals.
Google Ads Case Studies
If you’ve ever doubted Google Ads could work for you, you’ll want to see this. $10K turned into $40K, and a system that keeps delivering, built with heart, strategy, and soul.
Amari Law thought Google Ads wouldn’t work for their firm, until $10K turned into $40K+ in signed cases. Discover how I rebuilt their campaigns, fixed broken tracking, and created a system that delivers consistent, high-quality leads, and learn how your firm can achieve the same results.
From Skepticism to $160K in Sales for a Trucking Insurance Provider
A regional trucking company hired Bellringer Marketing after losing money with other agencies. With a $3,500 test budget, Bellringer rebuilt their Google Ads system from the ground up, targeting high-intent freight keywords, optimizing ad copy, and tracking every lead. Within weeks, the campaign generated over $160,000 in sales, turning skepticism into confidence and creating a profitable, scalable lead system.
It's Easy Getting Started
Getting started is easy, your time is best spent growing your business, not wrestling with complicated ad setups. Every step is streamlined so you can see results from day one without the hassle.
📅 Book Me
Get specialized Google Ads campaigns that convert. Your personalized Google Ads service awaits.
⚡Optimized
You get a fully optimized campaign that ensures your business shows up when your ideal customers are searching. The same goes for your landing page.
🧭 Onboarding
I handle the entire Google Ads onboarding process so your accounts are live and ready to perform.
📊 Monthly Reports
Each month, you get the option to join a clear, no-fluff reporting session so you always know how your campaigns are performing and where we’re headed next.
FAQS
Google Ads provides traffic and leads to businesses. It charges per click. It’s great because getting leads is fast. All you do is set up your ads and connect them to a landing page. Once done the right way, you’ll see leads flowing in.
It’s also called Google Pay Per Click, since you pay each time there’s a click. Google Ads can work for most businesses, but I’d recommend hiring a specialist to run it — the setup mistakes are what waste your budget.
Yes, anyone can technically manage their own Google Ads. But specialists get better results — experience matters. For the best outcome, partner with a PPC management company.
Cost varies by industry and account management. Expect different rates in home services vs. law. Most clients I work with invest $4,000 to $38,000 monthly (this does not include the management fee).
No worries. I target your desired location and hours. Precise targeting prevents leads outside your scope.
I Earn Your Trust Monthly. No upfront fees. No lock-ins. Available 24/7.
Get Your Free Google Ads Audit — a 30-minute call where I review your account live.